Zapier

I do an AMA for all new hires, where they can ask me anything they want. Last week, someone asked: “Is MCP a code red moment for Zapier?” It’s a great question. The answer is that I’ve been in 'code red' mode for 2 years and counting. The pace of change demands that kind of urgency. There’s no playbook for what’s happening, no roadmap that stays relevant for more than a few months. We solve the problem in front of us (MCP), then the next. We listen to customers. We build fast, and ship faster. Sound like you? We're hiring people who like to build and move fast. What would you ask in your AMA?

Hearing a lot about MCP, but not sure where to start? 👇 Try the Zapier Agents template library for inspiration. Zapier Agents work with MCP to automate tasks across nearly 8000 apps (think lead qualification, inbox automation, and way way more) Instead of your AI assistant just telling you what to do, it can actually go do it. You can set up triggers so your agent responds automatically to things like new rows in Google Sheets, calendar events, leads in your CRM, and more. Have you tried Zapier Agents yet? If so, for what?

Excited to share this perspective from Jon Boyer, our Global Sales leader at Zapier! We've hit an incredible milestone: $250M+ ARR through product-led growth, with 80% of Fortune 100 companies trusting our platform. Now, we're scaling our enterprise sales organization to help companies bridge the gap between AI ambition and execution reality. Want to be part of something transformational? We're looking for exceptional AEs to join our team. You'll work with warm territories, sell to engaged users, and shape the future of AI-powered automation. Read Jon's full insights here: https://lnkd.in/g_miq3Mh

We’ve partnered with Notion to bring real-time updates to your workflows. Our updated Notion integration now supports webhooks for the New Comment Trigger! No more polling, just seamless sync. https://lnkd.in/gHBybWci

Struggling to know where to start with AI workflows? At the Zapier Summit in New Orleans a few weeks back, nearly 600 Zapiens gathered to discuss the future of AI and automation. In our keynote, I shared a breakdown of AI tools and approaches to help people understand where each option fits in. Here's the framework I used: 1. Craft & Career: How can AI give you superpowers in your work? 2. Colleagues & Collaboration: How can AI empower your team? 3. Customers & Capabilities: How can we bring AI's power to customers? And how do you know what tool to use? ➡️ Automate Workflows: AI by Zapier, ChatGPT, and Gemini power automated workflows with AI Agents, chatbots, and AI-powered Zaps. ➡️ Standalone AI Assistants: For general-purpose AI help, tools like ChatGPT Enterprise and Google Gemini are great options we all know and love. ➡️ Prototype & Experimentation: If you're testing and communicating new ideas, tools like Claude Artifacts, Replit Agents, and Bolt.new make rapid prototyping easier. ➡️ AI-Powered Developer Tools: If you're writing code, AI-powered IDEs like Cursor, Windsurf, and Lovable.dev can supercharge your development process. ➡️ Learning & Research: Want to go deeper? ChatGPT Deep Research, NotebookLM, and AI-driven research assistants can expand your knowledge of AI and more.. ➡️ Specialized AI Tools: Apps like Aqua Voice and Superwhisper help with transcription, accelerating your ability to inject context into your AI tools. Which tools do you want to learn more about?

Today we're launching Powered by Zapier, the next evolution in our integration platform and partner experience. Why? Providing integration, workflows, and automation shouldn’t be a headache for our partners. So we’ve created embeddable automation, already used by Google, Meta, and LinkedIn, to make it way easier. The result? Powered by Zapier: a seamless way to embed nearly 8,000 apps directly into your product. - It’s built to help software companies enable their users to connect tools effortlessly, whether for traditional workflows or newer AI Agent use cases - Partners can now cover Zapier costs for mission-critical use cases, eliminating friction for users (this one’s long-awaited and will help drive adoption, retention, and product stickiness) If you’re a product leader looking to improve automation for your users, let’s chat.

Power your product or AI agent with 8,000 app integrations without the heavy lifting. Developers and product teams, imagine launching an integration marketplace or AI automation experience in weeks, not months. With Powered by Zapier, you can: • Embed 8,000 app integrations directly into your product • Automate workflows with Zapier’s Workflow API • Skip authentication headaches—Zapier handles OAuth and support • Offer AI agents the ability to read and write data across thousands of tools The best part? Your users can get automation for free, without worrying about extra billing or technical barriers. Some of the biggest names in software already leverage Powered by Zapier to drive product stickiness, engagement, and revenue. Ready to join them? Check it out here: https://lnkd.in/g3hSg78t

I just built an AI Agent to find ICPs. This is SO EASY! All you have to do is: 1. Create a Zapier Agent 2. Spell out who's in your ICP 3. Use the Agent Chrome Extension The Agent will: →Look at the list of emails on your webpage →Search the web (or use an app like Clearbit if you have it) →Send you a DM with who's in your ICP So nice having this handy. Run it and forget it. It'll do the research and send you a note when it's done. Let me know if you want the template.

🌟 Exciting customer spotlight: Synthesia! How cool does it sound to test out creating an AI avatar of yourself in video format? Synthesia, the AI-powered video platform behind lifelike avatars and seamless video translation, thought so too—and it became their #1 lead magnet. The catch? Tons of traffic, but no easy way to tell who was actually converting. That’s where Zapier came in. With our Facebook Conversions integration, Synthesia can track which leads from their free tool become paying customers—no engineering support required. Lewis Treleaven, their Sr. Performance Marketing Manager, shared some insights: 👉 43 Zaps syncing real CRM events (demos, purchases) into Meta 👉 Campaign testing 4x faster, down from monthly to weekly 👉 8–10 hours saved each week on manual reporting 👉 Clear proof of what’s driving revenue—budget secured! “When I ask for more budget, I can show exactly which campaigns generate revenue.” — Lewis Treleaven Want to see how they did it? 👀 Check out the full story and the on-demand webinar featuring real Zaps in action: https://lnkd.in/gZcMAAkn

Since we rolled out Zapier MCP, usage has been near-doubling every day. Have you tried it yet? Share what we can make better in the comments.